01
Visit site Reggu
Card-less loyalty for Thai F&B. A tap at the counter replaces the stamp card, turning anonymous foot traffic into regulars an owner can name.
Small studio. Serious builds. Real products.
Uncomma designs and builds digital products. Think apps, platforms, and the systems behind them. Small enough that the people who scope your project are the ones who design and ship it. Big enough to build and run our own software.
Services
End to end: from the first honest conversation to a live product and the systems running behind it.
-
Before anyone writes code, we help you work out what's worth building. Scoping, product direction, and an honest read on what will actually move the needle. Sometimes that means talking you out of the bigger build.
-
Designing and building digital products end to end, from first wireframe to a live app or platform. That includes the systems behind them: plugging into the POS, ERP, and tools you already run, so everything stays in sync instead of scattered across vendors.
-
We build AI into products where it earns its place, not for the label. Practical features that use today's models to save real time or do something genuinely new for your users.
-
Our home turf. Custom loyalty programmes and customer data tools built on Reggu, our own platform. Tailored to how your business actually works, without starting from scratch.
-
Testing ideas and products with the people who'll actually use them. Usability sessions, localization, and research that tells you what to fix before you launch, not after.
Work for clients
A few of the products we've designed and built.
01 
02 
03 
VE/LA
A cross-border loyalty programme for a specialty coffee and matcha chain: one app running across cafés in Bangkok, London, and soon Singapore, with NFC tap-in at the counter and Shopify POS integration.
View case study Self-ordering app & loyalty
A branded self-ordering and loyalty app for a multi-location F&B brand: migrated off their previous vendor and wired into their existing POS, with a fully customized admin panel for their team.
View case study Mead Johnson: Enfamil
Localizing and testing a global parenting app for the Thai market: professional Thai translation, participant recruitment, and moderated UX research with Thai mothers.
View case study Trusted by teams at
Studio
A small product studio in Bangkok, built to stay close to the work.
Uncomma is a small product studio, currently in Bangkok. Small means the people who scope your project are the ones who design and ship it, with no layers in between. It also means we take on fewer projects and give each one real attention. We build for clients, and we build our own products, which keeps us close to the craft.
Methodology
- 01
Discovery-led
We get clear on the business and the people using it before we design anything.
- 02
Collaborative
We work alongside your team throughout, so your constraints and goals shape the build.
- 03
Built to run
We plan for launch and what comes after: testing, rollout, and keeping the product healthy in production.
Work with us
Two ways to bring us in, both run on the same weekly rhythm.
I
Project-based
A scoped engagement with a clear finish line: a new app or platform, a website, or a focused piece of design and research.
We work in short cycles and review together every week, so progress stays visible and you can steer as we go.
II
Monthly retainer
An ongoing arrangement for teams who want a product partner on hand, not a one-off delivery.
The same weekly rhythm, run month to month, with our team close to yours and shipping continuously.
Our products
Software we own, run, and live with every day.
We don't only build for clients. Uncomma designs, builds, and runs its own products, so we live with the same decisions we'd make on your project, in production, every day.
It's the part of our work that keeps us honest about what it takes to ship something and keep it running.
02
Visit site askPear
Behaviour-led messaging on LINE OA and WhatsApp. It reads what customers actually do, sends accordingly, and ties the spend back to a number.
03
Visit site Substructure
An open-source engine for AI agents that have to survive production. It drives the loop over plain JSON webhooks and keeps every session durable, so any stack can run one without an SDK.
Contact
Tell us what you're building. We reply to every genuine enquiry, usually within a day or two.
Have a project
in mind?